“I don’t tweet where I’m going or what I have for breakfast,” he joked. “I tweet the universe. That’s what I do. And that has attracted an interest that I didn’t know was there. I didn’t expect it to be there. Every morning I wake up and I would look at the numbers (on twitter), and I would say this is a hungry grass‑roots public out there that is ready and hungry and desires more.”
“COSMOS targets people, not only who love science, but people who were indifferent to science, but especially those who might have felt that science is something that they never liked, who are pre‑hostile to it.” While the critics continue to inquire about his association with the Fox network, he maintained that the object of this series is to reach the masses, and that can be achieved on Fox.
He is a little taken aback that he is a visible figure on the streets these days. “In terms of the weirdness of being visible, yeah, I think it’s amazing that a scientist, whether or not it’s me, a scientist could have that level of following, that level of recognition, I’m ID’d by a stranger on the street about 50 or 100 times a day, so the big transition for me was realizing I have to leave in the morning a little more groomed than usual now, and so I don’t mind that. But it’s life’s overhead that I now have to bear,” he admitted with humility.
This series “tells the story of the universe from the beginning to the distant future.” He explained that the show is not primarily a story of space and science, but rather a story “of why science matters.”